Project
OkayHai Online Shopping App – Digital Marketing
Objective & Approach
OkayHai is the ultimate leading online shopping app in Pakistan! They bring a new way of shopping for people who live in the moment and a little crazier for trendy products. The theOkayHai online shopping app needed a huge online presence nationwide through Social Media Market. We campaigned. Initially, they engaged us to improve their online presence and wanted us to get app installs. The secondary objective is to get their amazing product range and frequent promotions needed to be shouted about on Social Media. We started with revamping and rebranding their brand identity and then initiated social media advertising with Facebook and Instagram
Impact:
Overall, OkayHai’s app downloads have tripled since working at BR. By engaging with us, they were ultimately able to gain ground on their competitors and come off the back of a global pandemic in great shape.
20K
Mobile App Installs
700K
Reach achieved via Social Media